The metaverse’s bet: is experimenting an obligation or a duty?

Swiss Virtual Expo the new digital marketing and communication advertising channel
Addressees
All interested in digital marketing, advertising and communication as well as curious and pioneers who want to experience the technology of the metaverse of Swiss Virtual Expo.
Description
When a new technology comes along that revolutionizes our habits, there are always two types of people: there are those who wait and there are those who launch. Taking the first step when you are still in the uncertainty phase is a risk, but it is also a unique opportunity.
You can experiment while others stand by and watch. You can go wrong while others don’t even know what you’re doing. You can engage with other pioneers like yourself and create your own competitive advantage. This is your opportunity.
Swiss Virtual Expo is positioned as a new channel of communication and digital marketing. In part an unknown, in part a great field of exploration to assert itself with its strategy.
Metaverse technology is not the trend of the moment. Everyone talks about it from Microsoft to Facebook. The applications that will develop thanks to this technological revolution may still be difficult to imagine, but surely, they will become part of our daily lives. Fashion shows with virtual avatars, crypto currency payments, immersive participation in conferences and business meetings. Online clothing trials and tangible consequences in the real world with home shipping of selected garments. This is already reality.
On June 9 in hybrid form, we launch the second masterclass of a series of training modules. In collaboration with Simona Zanette, Managing Director at Hearst Digital and a second guest we will unveil in the coming weeks, ated-ICT Ticino has created a course addressed to all people and companies interested in this new virtual dimension and who want above all, to receive practical advice to promote their brand.
Speakers
Simona Zanette, Managing Director at Hearst Digital
Second guest #staytuned....
Program
MASTERCLASS PIZZA & LEARN
17:00-17:15 welcome
17:15-17:30 opening and immersion in the metaverse
17:30-18:00 digital communication challenges - Simona Zanette
18:00-18:30 opportunities and digital strategies to experience Swiss Virtual Expo
18:45-19:00 give away & networking
Inscription
No later than 08.06.2021
Participation fees ATED MEMBERS and Friends coworkingbar.ch:
CHF 60.00 (ONLINE)
CHF 80.00 (IN PRESENCE/ LIMITED NUMBER)
Shares of participation NON-MEMBERS
CHF 120.00 (ONLINE)
CHF 140.00 (IN PRESENCE / LIMITED NUMBER)
Place:
Person (limited places): Academy Formats Via Ponteggia 2 6814 Cadempino
Online: Arena Events Swiss Virtual Expo